| Source | https://www.youtube.com/watch?v=nTV3k8BQlus |
|---|---|
| Readwise URL | https://read.readwise.io/read/01kty50p2h2yybbgqyhtrdztbk |
| Readwise ID | 01kty50p2h2yybbgqyhtrdztbk |
| Date | 2025-09-02 |
| Author | App Masters |
| Category | video |
| Cover image | https://i.ytimg.com/vi/nTV3k8BQlus/sddefault.jpg |
Coming up, I’m going to reveal the exactframework that we use to create highperforming UGC ads, and you can do it inless than 15 minutes. Stay tuned.[Music]What is up, app nation? It is Steve P.Young, founder of appmasters.com, theplace you go when you want action-packedcontent related to helping you grow yourapp downloads and, more importantly,those revenues. But whether you’re inthe app space or not, this video isgoing to really help you createhigh-performing UGC creatives, and it’sthe exact framework that we’ve used toget some amazing numbers for ourclients. So, without further ado, let’sget started. So, in this video, we’regoing to be using Arcads.ai, my favoriteAI UGC creator tool in the market. It’svery affordable. Go check them out.Arcads.ai.But you can do a lot within this, andwe’re going to create the entire video,all the B-roll, all the gestures withinarcads.ai.
The first step, what you want to do isuse research. Our best performing adshave always been driven or created usingresearch. And how do you do that? Youjust explore what other competitors,what other similar companies are doingon their ads. So, I’m going to show youthe TikTok ad library right here. Asyou can see, you can see a lot ofdifferent products that they’rehighlighting. So, you can get someinspirationacross all the ads across all thecategories. Or you can put in some ofyour favorite advertisers. And for me,I’m going to put StoryWorth because
the client that we’re working with, Isaw one of their competitors’ adsactually, and I was like, “Oh, I reallylike this ad.” And I know what they weresaying on their ad. And I wanted to seewhat StoryWorth, which is a little bitbigger than this other competitor, whatthey were running on TikTok. And so,And why I like TikTok over the Facebookads library is TikTok shows you theclick-through rate. So, I see there’s alot of budget on this ad, and it has areally high click-through rate. So, I’mgoing to click on that ad, right? Let’swatch this ad.
I get to answer one question per week.The question could be related to mychildhood. I can also see>> where the peak interest goes to, wherepeople are clicking.>> So, you can start to figure out where inthat messaging it’s most valuable. So,they’re clicking right here, right abouthere. So, about the 17-second mark. Aboutthe 17-second mark. Now, here’s what Idid. I took this exact script and Imodified it, remixed it for our client.All right. Now, to create this video,we’re going to go back to our favoriteAI tool, arcads.ai.And what I’ve done is taken that entirescript from TikTok, and I’m just goingto copy and paste right here. So, IGoing to take that script. I’ve copiedit. I’ve modified it actually to ourclient needs and some of the words andbenefits that we want to create for thisclient. And I’m going to paste it here.
This is my entire project. And this iswhat I’ve all done. And I’m going toshow you the finished product righthere. Okay? But I’m going to show youhow I did each and every single one ofthese things. So, I’m going to go intothe talking actors because I want thatnormal video, talking head video. I’mgoing to copy and paste the script. Now,pay attention to the new lines righthere. So, instead of putting all of itin one line, I’m going to break it upbecause I want her to pause as she’stalking. And that’s how you get theproper spacing in the narration of thisAI actor. All right, I’m going to addthe actor. And you can pick all youwant. Look at all this stuff. You cantest male, female, you can test them atthe same time, right? So if I reallyWanted to see, hey, would an oldergentleman do better? So I want seniors,a little bit seniors. Would an oldergentleman do better than an older female?
Right? Should I test different races?
Should I test different scenarios andscenes of the actor? So you can do allthat right now. So I’m going to pick myfavorite right now. What I did wasWhere’s my Noel? I hearted Noel.
Welcome to Ar. So, you can do Noel, butyou can also do anybody else that youwant.
So, I’m gonna pick Noel for now. Oh, Ilike this guy.
Maybe you like this guy, too. You canpick him,> > but pretty fancy. Or you don’t. Maybeyou want to do this because this lookslike>> you welcome to archives.
Somebody my iPhone, right?>> You can play around with it and pickyour favorite actor, but I’m going topick Noel for now. Okay. So, add actors.
And I’ve got this. Now, here’s the cool part.So, this is the default, and I’ve already created a video with Noel. Right here.>> I get to add audio.>> I thought it was a little bit too fast.So, here,>> photos from my childhood, my life, andimportant moments from our entirefamily’s lives.
I felt like it was a little bit toofast. So, I was like, well, why don’t wejust go back to one speed? That wasfault. And I want a little bit morestyle and enthusiasm. So, this is what Iwould recommend you do before you justhit generate. Okay? Really play aroundwith this because you can hit play andjust listen.
I get to add audio to photos from mychildhood, my life, um, and importantmoments from our entire families.>> Now, you can play around with theenthusiasm, the stability, all thatstuff. So, if you want it more,Enthusiastic,>> I get to add audio to photos from mychildhood, my life, and importantmoments from our entire family’s lives.
Okay,>> I love this idea.>> I like the 50, so I’m going to keep itat about 50. Okay, I’m going to hitthing and then you’re going to hit go.Have some credits generate the video.I’m going to put some of ourhigh-performing scripts into the YouTubedescription. So, go check it out. Iwould love for you guys to like andcomment on this video, but I’m going toput that in there just so you guys canget access to some of our bestperforming creatives. It’ll just be anotion board. But because this creativetalks about adding audio to your photosso that you can add the story behind amemorable photo, I really wanted to havethat B-roll. So, here’s what I’ve done.Right. So, I’m going to come in here andusing Archads, you can do differentGestures. Okay, perfect. So, can I getthis my favorite? Here’s let’s go to myfavorite. Can I get Noelto talk to her iPhone? Right. Hey, talkto your iPhone. So, here’s the finalproduct,right here.
And here’s the script that I use, theprompt that I use. Make the actor talkto her iPhone in her hand, but do notplace the iPhone to her ear. I don’twant her to pretend to talk on thephone. All right. And now I can use thisas B-roll. Next, what if I want someB-roll, additional B-roll to this? So, Iwant some photos scattered around thetable, and I’m going to cut that realquick. And so, this B-roll, as you cansee here, of chips moving, the best way toeat Chipotle chips. You can create thatall in arcads. So, I did that righthere. I said, "Hey, show black and whitephotos and vintage style photos scattered around table right here."Now,I can leverage this and add it to theFinal product. Now I’m just have different types of videos. I don’t have to have a boring video where theperson’s just talking to the like you and me right now just talking to thecamera. You can add different B-roll that you can cut up into the video.
Lastly, I want that emotional tie to the video, right? I want the mother, thedaughter to embrace and start crying while they’re watching the finishedproduct on their iPhone. So, you can go to scenes, right? You can write thescript still if you want. This islimited. The script is limited by words.So, I took a shortened part of it and added the script and I described thescript as well. And here is what I got.
I get to add audio to photos from my childhood, my life, and importantmoments from our family.I get to add >> Now you can use that. You can use theaudio from the original video that you created. Add all the B-roll that youNeed to create that very, very interesting video. Now, I created thisas 16x9, and you can do 9x6 as well.
Childhood.
Let’s say I messed up. This is theperfect opportunity. I messed up. I waslike, shoot, I didn’t mean to do it thatway. Let me do 9 by 6.>> Everything is done. I hit remix. I gogenerate the scene. Boom. I am done.That is it, ladies and gentlemen. Supereasy. One tool to generate all thefootage that you need to create thathigher-forming UGC ad. Thank you to myfriends at arcads.ai.
Amazing, amazing tool. And the lastthing I want to show you guys is you canactually create your own actors. So, letme show you something fun that my teamhas done. All right, I’m going to You goadd actors and then you go here and yougo my act. You can hit the plus sign andyou can create. So, you can prompt it oryou can upload a photo of the person.
Okay, you can do that. And here’s whatMy team has done. They’ve created videosof me. They’ve as an actor and they’vegone ahead and created different videosusing my photo as well. So, super, supercool. If you have something that works,you know, this reminds me of an oldinterview, podcast interview that I did,where the actor, this is a real person,but the actor kind of looks like JustinBieber. And so, you know, you can findsomebody that is a doppelganger that’ssomeone that looks like a famous person,and then create an actor out of that aswell. Really, really cool. Arcads, gocheck them out. It is once againarcads.ai.
Do me a favor, go check them out.Definitely do that. But use the linkthat is in the YouTube description sothat I personally get credit for sendingyou. That’s all. I just want the credit.I don’t get any money whether you signup or not. I just want the creditbecause it is a very cool tool. Allright. If you got any questions or youWant to see me cover a different type oftopic? Well, make sure you hit commentbelow, and we will do that for you. Anddo me a favor. I gave away all thosescripts to you. So, share, like, do allthe things that YouTube wants you to do.
That’s going to be helpful for me. Allright. Until next time, I’ll see you onthe next video.[Music]